Marketing and Solutions

Winners Remember Results…Losers Remember Reasons. Which One Are You? I was in Atlanta for an event with Dan Kennedy, Bill Glazer, Lee Milteer, George Foreman, and others. Several business owners have taken my advice to pay attention to what Bill and Dan have to say. A couple of them foolishly missed the Academy event and it probably […]

Online marketing is an important part of any comprehensive marketing plan. Its value lies in the fact that it allows financial advisors to target prospective clients through a number of outlets. When it comes to online marketing, people think of social media posts, pay-per-click ads, and email marketing. They tend to forget about blogging since most people[…]

Every social media platform has a user profile. There is some degree of overlap, but in many cases the audiences are well-defined. Most social media platforms allow you to set demographic preferences when you set up your ads. It’s a great way to direct marketing toward your target audience. There is a caveat, none of those settings[…]