As a financial advisor, online marketing is probably a major part of your marketing plan. That makes sense when you consider that on average we each spend almost 3 hours a day online. Another statistic of note is that millions of people have shunned cable in favor of streaming services. Most of these services are commercial free […]
We’ve been led to believe that online marketing is the best option. As a result, many people feel direct mail is an outdated marketing channel. If we focus on email marketing, the facts tell a different story. The average person receives over 120 emails per day, but the open rate ranges from 20-30%. In comparison, people only[…]
Hiring a marketing coach is an investment in yourself and your business. If you opt to work with a marketing coach, you should research your options before you commit. This ensures that you select someone capable of meeting your needs as a financial advisor. Selecting a coach that meets your needs doesn’t mean just looking for someone[…]