Yesterday I talked about “call to action” in all of your marketing. Unfortunately way too many advisors think a call to action is call us to set an appointment when you’re ready. What you must have is something that’s often referred to as a “lead magnet” in online marketing. A reason to respond right now. A “Low […]
We just did a video that you may enjoy about effective lead follow-up along with effective new client sales process. If you’ve missed it, you can find it on our YouTube channel (click here), or at the end of this post. It seems that even the word “Sales” is a dirty word for many for some strange[…]
Working from home impacts each person differently. Some become more productive because they have more control over their work environment. Others may be less productive due to the distractions that come with working at home. Everyone is different, but at some point most people see a slow down in their work speed. The slow down is usually[…]